RELATIONSHIP MARKETING

I wish all my agency relationships were as successful as my collaboration with The Castle Group. Castle has been an important partner for me in three businesses – Circle Lending, Virgin Money, and Covester. Sandy Lish and her team are smart, aggressive, and connected. I recommend Castle without reservation.

I have worked with Castle for years on very challenging subjects and topics. I find them to be strategic thinkers with great implementation and follow-up skills. We’ve achieved outstanding results together. Castle has a wonderful way of working with senior management and our many experts—at all levels. They’re definitely the most effective PR group that I’ve ever worked with in my career.

For more than a decade, the Eos Foundation has relied on The Castle Group's communications expertise. Across our priorities—including place-based anti-poverty work, our public education hunger program and our Women's Power Gap initiative—Castle has supported us with strategic guidance and tactical expertise. They are smart and focused on achieving the right results that positively impact our ability to deliver on our mission. They have been absolute partners every step of the way, bringing new ideas, contacts and approaches to the table. They are a core part of our team and, having worked with other communications firms in the past, I can state I could not choose a better partner than Castle.

Working with The Castle Group is like having our own in-house dream team. The staff is creative, efficient, and doggedly finds ways to promote our organization through the best channels. We’ve had terrific results throughout the entire New England market. They are a top notch firm and I recommend them highly.

The Castle Group team is versed in every detail required to ‘get the word out.’ They understand strategy, know what initiatives to highlight, target the right outlets, and do thorough follow up. Castle firmly grasps the specific industries they represent. Their knowledge of the healthcare space strengthened every element of our PR plan.

Castle has come on board at an exciting time in USES’ history. As we roll out a new vision, they have seamlessly integrated with our internal team and external partners to collaborate on a variety of initiatives and messaging. I truly appreciate their strategic approach to both our short-term needs and long-term objectives.

Castle has been a key partner in helping us grow our visibility as a leader in the Greater Boston life sciences industry and beyond. They helped facilitate relationships with local leaders, executed speaking opportunities and thought leadership for our engineers and CEO and led publicity efforts for our soon-to-be-opened lab space. Our roster of clients has multiplied over the past year in no small part due to their efforts.

Castle was the force that built the Care.com brand in Boston. From networks, to speaking engagements, to press to board seats. Castle has been a strategic partner every step of the way. When I arrived at MIT's Martin Trust Center for Entrepreneurship and we had to develop a brand marketing and PR strategy, Castle was the first call I made.

The Castle Group helped GradGuard shape our communications strategy from the start and were there for us when the media moment arrived during Covid-19.  The talented team at Castle had the relationships, insights and expertise to ensure that GradGuard’s market leadership was recognized by both local and national media.

You are responsive, quick, focused on the right things, “get us”, take feedback well, and don’t waste time on formalities but spend time on the important things. We’ve been impressed by how quickly we were able to get to work, how quickly you turned things around, the quality of the work and how available you’ve been.

The Castle team were super stars. They were caring, understanding, passionate, patient and supportive. They unearthed so many great opportunities. Listened and responded to our feedback and were nothing short of amazing. Thank you for taking this project on. It’s a delight to work with you and your team.

I've had the opportunity to work with many agencies. Castle is unique in that they bring large agency experience, contacts, knowledge with a small agency, personal feel. They really take the time to learn their client's business and the challenges they face. I often feel as though I'm their only client! The staff at The Castle Group has always been professional and creative in their approach. Their product is always timely and of the highest quality.

From strategy to media relationships, your team is consistently on top of our every need. I sincerely appreciate your ability to provide high level strategic direction as well as execute tactically—with agility and responsiveness. Working with The Castle Group, I know I’m working with a team of professionals who has my interests at the forefront of their minds.

The Castle Group is recognized in the community as an organization that listens to their clients. They have an amazing ability to offer creative solutions that meet their clients’ needs. They are strategic thinkers, skilled connectors, and client centric.

You and your team knocked it out of the park! The Castle team has been an incredible asset over the past few months. Everyone says this was the “best BIO ever” and I know it certainly was the best PR ever!! The support and reach was amazing. Thank you so much for being great partners and friends.

The Castle Group team not only amped up the Latino Equity Fund‘s visibility and brand, but also taught us how to shape our messaging and amplify our story.

Thank you for another smashing success and the countless hours, back-and-forth with the City, BPS, and the media-at-large. We are extremely grateful and very proud of what you’ve done to continue to shine the spotlight and elevate the visibility of BAAF and the school. We appreciate your partnership and efforts on our behalf. With sincere gratitude!

Castle has been a valued partner to Deloitte for more than 15 years. From the senior-most level on down, the Castle team demonstrates a commitment to our brand, our business and our competitive position. As managing partner in this market, I appreciate Castle’s ability to support our visibility and thought leadership. They work seamlessly with our internal team to deliver results that make an impact. They are never satisfied with the status quo and are always looking to raise the bar in our work together.

More than a business partnership, South Shore Health System’s relationship with The Castle Group is a true alliance. Sandy Lish and her team have taken the time to get to know our business and our needs. They are often one step ahead of us with creative ideas to keep us in the media spotlight. They are immediately responsive during unanticipated events—offering exceptional public relations guidance. The firm casts a wide net and has great relationships with journalists and thought leaders.

We are also so very grateful for our partnership with The Castle Group. They are friendly, responsive, insightful, and most importantly—help us to put our best foot forward, always.